It was so exciting to be heavily involved in a start-up company. At that stage, I was naive enough not to be stressed at the work that was to come.

As the ‘arty’ one out of the partners, I was challenged to come up with the company identity and branding.

I know how important it is to get this right nowadays, even in the fusty world of law.

As we’re based in Cambridge, I searched online for a local corporate branding company. There were several who looked good, but the one that impressed me the most after speaking to them was www.corporatebrandingcambridge.co.uk.

We set up a meeting immediately. They already had already produced branding, literature and websites for one other law company (but luckily not a competitor of ours), so they knew a little about the legal world.

I found that they really listened when I told them what our core values were. When the draft ideas came through, I felt that they had conveyed most of these.

I’m very glad we chose www.corporatebrandingcambridge.co.uk. It’s difficult to know what value they have added, but the feedback we receive about our literature and website is very positive. (more…)